Playmobil is celebrating the first anniversary of its international Collector’s Club with the release of an exclusive The White Knight figure.
The figure will be sent out to Collector’s Club members as a reward for their loyalty and support over the first year of the initiative.
The club has acquired over 2,600 members in its first 12 months, a number ‘far exceeding the toy firm’s expectations.’
As well as the exclusive anniversary gift, members also benefit from range previews, discounts, merchandise and free entry to the Playmobil FunPark.
Jamie Dickinson, marketing manager for Playmobil UK, said: "Rewarding our amazing fans is something we love to do here at Playmobil, to thank them for all the support they have shown with their photos, videos and stories over the year.
"We hope to offer lots more little surprises like this as the community continues to grow."
The Collector’s Club runs alongside the free Birthday Club – sending out birthday and christmas cards to members – and the Playologist programme.