Golden Bear Toys has been accepted to feature in the National Parent Guide for 2013/14 as a new child development partner for this year’s edition.
As part of the full page coverage, Golden Bear will be offering parents the chance to win a collection of toys every three months for the first three years of their child’s life.
The National Parent Guide offers information and advice for new parents, with an readership of 500,000.
Barry Hughes, commercial director, Golden Bear, said: "We are delighted to be accepted to feature in the National Parent Guide.
"With so many year’s of experience producing plush and plastic toys, we know that the toys parents choose for their child’s toy box can leave a lasting impression.
"This is why we wanted to educate new parents about all that Golden Bear has to offer. The guide is invaluable to new parents and to be accepted to work with the publication as a child development partner is great news for the company."