New earlier date aims to encourage more international retailers to attend

Global Toy Conference 2014 to be held on the Saturday at Spielwarenemesse

The Global Toy Conference will take place on the Saturday during Spielwarenemesse at the St Petersburg hall in the Nuremburg exhibition centre, hosting the topic ‘How to get customers in to your shop’.

The event will take place on Saturday, February 1st 2014, running from 9am until 4pm, and the new earlier date hopes to encourage more international retailers to attend and take advantage of the knowledge on offer.

Divided in to three modules, participants will learn the latest tricks on how they can use their pricing strategy, product presentation and sales techniques to help them stand out from the online stores.

The conference will also offer advice on how retailers can position themselves with cross channel marketing.

Prices for one module are €70 when booked in advance, and €80 at the box office. A second module booked in advance costs €60 and €70 at box office. All three modules when booked in advance will cost €190 and €220 at the box office.

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