Entries in ‘lego’ (115)

Lego launches new games marketing thrust
1st September 2010, 1:38pm

News: Lego launches new games marketing thrust

Lego has launched a new campaign for its games range, targeting parents and children.

The Entertainer reveals top toys for Christmas
26th August 2010, 12:29pm

News: The Entertainer reveals top toys for Christmas

Retailer announces the ten toys it expects to be bestsellers this year.

Lego unveils Minifigures series two
26th August 2010, 10:58am

News: Lego unveils Minifigures series two

Firm reveals 16 new characters to the number one selling range.

Lego Hotel to open at Legoland Windsor
23rd August 2010, 11:25am

News: Lego Hotel to open at Legoland Windsor

A group of Asian investors is to fund the development of the Lego hotel.

CAMPAIGN OF THE MONTH: Lego Hero Factory
13th August 2010, 11:15am

News: CAMPAIGN OF THE MONTH: Lego Hero Factory

Hero Factory is a brand new concept in the buildable action figure category.

Lego voted most popular toy of all time
12th August 2010, 4:47pm

News: Lego voted most popular toy of all time

Toy beats Transformers, Barbie and Star Wars to the top spot in survey by Firebox.

Lego Universe trading card game coming
3rd August 2010, 11:10am

News: Lego Universe trading card game coming

Lego has signed a deal with Dire Wolf Digital to create a TCG based on its Universe MMOG.

Lego celebrates games range birthday
30th July 2010, 11:02am

News: Lego celebrates games range birthday

This weekend marks the first year anniversary of the launch of Lego Games.

See Lego's 3D Toy Story 3 ad here
30th July 2010, 10:07am

News: See Lego's 3D Toy Story 3 ad here

Lego's first 3D cinema ad for its Toy Story 3 range is available to view.

Lego launches 3D Toy Story ads at VUE Cinemas
27th July 2010, 4:09pm

News: Lego launches 3D Toy Story ads at VUE Cinemas

First 3D campaign for Toy Story minifigures range as part of Kids AM sponsorship.

Beckham Taj Mahal comment boosts Lego sales
22nd July 2010, 10:45am

News: Beckham Taj Mahal comment boosts Lego sales

David Beckham's recent Lego confession has boosted sales, according to the firm.

Beckham loves Lego
15th July 2010, 11:44am

News: Beckham loves Lego

David Beckham has spoken of his desire to become a pro Lego builder.

Lego movie on the way
29th June 2010, 11:46am

News: Lego movie on the way

Phil Lord and Chris Miller are in final negotiations to write and direct the Warner Bros film.

Lego reveals Universe launch date
17th June 2010, 11:35am

News: Lego reveals Universe launch date

Lego has revealed an October launch for its massively multiplayer online game Lego Universe.

VIRAL: Lego England held by USA
15th June 2010, 11:27am

News: VIRAL: Lego England held by USA

It doesn't get any less painful to watch, but here is England's World Cup opener against the USA, in Lego.

Lego inks deal with Ladybird Books
8th June 2010, 11:48am

News: Lego inks deal with Ladybird Books

Publisher to create a range of tie-in formats to include activity books and annuals.

Funskool India adds Lego
25th May 2010, 11:44am

News: Funskool India adds Lego

The firm, a joint venture of Hasbro and tyre company MRF, has signed up to distribute Lego in India.

NPD: Toys show continued growth in early spring
17th May 2010, 11:50am

News: NPD: Toys show continued growth in early spring

The traditional toys market saw value sales up nine per cent year-to-date in February.

Lego starts minifigures hunt
13th May 2010, 11:54am

News: Lego starts minifigures hunt

Lego has launched an online treasure hunt for kids to promote its new Mini Figures range.

Lego launches collectable Minifigures
11th May 2010, 11:50am

News: Lego launches collectable Minifigures

Firm will now offer the iconic toys individually for the first time.

115 articles