Lego has launched a new campaign for its games range, targeting parents and children.
Retailer announces the ten toys it expects to be bestsellers this year.
Firm reveals 16 new characters to the number one selling range.
A group of Asian investors is to fund the development of the Lego hotel.
Hero Factory is a brand new concept in the buildable action figure category.
Toy beats Transformers, Barbie and Star Wars to the top spot in survey by Firebox.
Lego has signed a deal with Dire Wolf Digital to create a TCG based on its Universe MMOG.
This weekend marks the first year anniversary of the launch of Lego Games.
Lego's first 3D cinema ad for its Toy Story 3 range is available to view.
First 3D campaign for Toy Story minifigures range as part of Kids AM sponsorship.
David Beckham's recent Lego confession has boosted sales, according to the firm.
David Beckham has spoken of his desire to become a pro Lego builder.
Phil Lord and Chris Miller are in final negotiations to write and direct the Warner Bros film.
Lego has revealed an October launch for its massively multiplayer online game Lego Universe.
It doesn't get any less painful to watch, but here is England's World Cup opener against the USA, in Lego.
Publisher to create a range of tie-in formats to include activity books and annuals.
The firm, a joint venture of Hasbro and tyre company MRF, has signed up to distribute Lego in India.
The traditional toys market saw value sales up nine per cent year-to-date in February.
Lego has launched an online treasure hunt for kids to promote its new Mini Figures range.
Firm will now offer the iconic toys individually for the first time.