THE TOYOLOGIST: Feeling Festive
Tuesday, 3rd July 2012 at 11:49 am
Peter Jenkinson gets in the mood for Christmas in July. But could it be coming too early?
"At no time in the past decade has the Christmas bug begun to bite quite so quickly as it has done this year.
The trend to giving the yuletide season a kick-start early in the year was a bloody brilliant idea when the original Christmas In July was formed a few years back by the Evolution PR crew. They should’ve trade-marked it.
I’ve thirty plus events celebrating various retail outlets Christmas offerings to attend over the next two weeks. Am I complaining? No I am not."
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