TOY FAIR DAILY: Tactic to launch Angry Birds game

Katie Roberts

By Katie Roberts

January 26th 2012 at 10:41AM
TOY FAIR DAILY: Tactic to launch Angry Birds game

Company to launch Angry Birds Outdoor Action game in Europe.

Tactic Games and Rovio Entertainment, have signed a contract for Tactic to design, manufacture and market the new Angry Birds Outdoor Action game in Europe.

The new product is developed mainly for outdoor use and its mechanics are based on the original Angry Birds app.

The Angry Birds Outdoor Action game will be presented at the London Toy Fair in January and the International Nuremberg Toy and Game Fair at the beginning of February, and it is expected to draw attention from the media as well as industry professionals.

Tactic Games UK and Esdevium Games have teamed up to optimise distribution of the Angry Birds Outdoor Action game in the United Kingdom and Ireland.

The Angry Birds Outdoor Action game can be viewed on the Esdevium Games stand E109 at London Toy Fair or the Tactic stand 10.1.C16 at Nuremburg Toy and Game Fair.

Markku Heljakka, CEO Tactic Group, commented: "I am delighted that our UK Tactic Branch and Esdevium Games will be working in partnership to distribute the Angry Birds Outdoor Action Game."