Expects European business to generate 30 per cent of global revenue by 2012.
Thumbs Up, the West London gift, gadget and toy company, has expanded its European operation by opening new offices in France and Germany.
Both sites are equipped with a local stock warehouse and a dedicated sales and marketing team. Thumbs Up says the offices will open up distribution avenues in France, Germany, Belgium, Switzerland, Austria and Luxembourg.
Francois Grelot heads up the French operation, while Robert Penin will look after business in Germany. The pair each have over 20 years experience in the distribution industry.
German partner Penin said: “We researched the gift and gadget market extensively before committing to our investment and we identified that Thumbs Up are absolutely the right strategic partner for us."
Thumbs Up's European operation
Grelot added: "We are very excited to be working with the Thumbs Up team, offering the gadget lovers in Europe the complete product range from the innovative brand."
Wojtek Kolan, business development director of Thumbs Up, said: "The experience and industry knowledge of Robert and Francois is second to none, not least in the cultural empathy that can be offered to our European customers. We have a fantastic product portfolio and now we have fantastic local teams that can really deliver."