Find out what people have been reading about the most in the week ending August 17th.

1) "You can't just make a toy and put it in the marketplace"
http://www.toynews-online.biz/news/36932/You-cant-just-make-a-toy-and-put-it-in-the-marketplace

2) Optimus Prime truck gets revved up for UK tour
http://www.toynews-online.biz/news/36388/Optimus-Prime-gets-revved-up-for-UK-tour

3) Consumers plea for EDF Energy advert toy Zingy
http://www.toynews-online.biz/news/36092/Consumers-plea-for-EDF-Energy-advert-toy-Zingy

4) Usain Bolt toy 'could've been exceptional'
http://www.toynews-online.biz/news/36908/Usain-Bolt-toy-sales-couldve-been-exceptional

5) Toys R Us launches Toyologists toy testing initiative
http://www.toynews-online.biz/news/36901/Toys-R-Us-launches-Toyologists-toy-testing-initiative

6) The top Olympic toy tributes
http://www.toynews-online.biz/news/36922/Top-Olympic-toy-stories

7) Mookie's The Hive toys revealed
http://www.toynews-online.biz/news/36382/Mookies-The-Hive-toys-revealed

8) InnoTab 2 to sponsor Disney Junior
http://www.toynews-online.biz/news/36899/InnoTab-2-to-sponsor-Disney-Junior

9) VIDEO: Lego celebrates 80th birthday
http://www.toynews-online.biz/news/36903/Lego-celebrates-80th-birthday

10) EDF Energy says no to Zingy toys... for now
http://www.toynews-online.biz/news/36365/No-Zingy-toy-for-retail