PlanToys launch new wooden toys range

Jack Ridsdale

By Jack Ridsdale

September 6th 2017 at 4:01PM
UPDATED September 7th 2017 at 9:42AM
PlanToys launch new wooden toys range

The firm's mid-year collection includes 20 new and redesigned products.

PlanToys has announced a new range of wooden toys for its mid-year collection. littleCONCEPTS will be showing off the range at the TopDrawer event held at London's Olympia next week.

“We are delighted to be attending the Top Drawer show for the first time, especially as it coincides with the launch of the PlanToys products," commented littleCONCEPTS director, Phil Nelson. "We are looking forward to meeting existing customers and of course potential new retailers alike. PlanToys is a brand that really needs to be seen, to appreciate the quality, design and unique sustainable story behind the brand." 

The pastel colour scheme of the new product range was designed to help soothe children while playing. The range's aim is to encourage the freedom of play and proximity to nature to children during their first five years of development.

The collection also includes a special edition of the award-winning Balancing Cactus, the contrasting monochrome colours effectively enhance childrens' vision and encourage development

littleCONCEPTS will be at Top Drawer, 10-12 September, stand S38.