'iCEO' maker promises to donate 10 per cent of profits to the American Cancer Society.
American pillow company Throwboy has created a 15-inch soft toy of the late Apple supremo Steve Jobs.
The limited edition plush is available to pre-order now for $60 and 1,200 have been produced. Just like the latest 'new' iPad, orders are limited to two per person.
The so-called iCEO is set ship in August, should is pass the scrutiny of Apple's lawyers. In January Chinese toy firm InIcons agreed to halt production of its Steve Jobs action figure following pressure from Apple and Jobs’ family.
Maker Roberto Hoyos told Mashable: "It really comes from a place of love and it’s took a lot of hard work to get to a design that I was proud of. It was also my way to give back to someone that had a great impact on my life.
"We celebrate the life of this inspiring person whose raving passion for all things tech kept us craving innovation and lusting after his creativity."
Hoyos added that ten per cent of the profits would be given to the American Cancer Society. A heartfelt donation, or a cynical attempt to prevent the inevitable cease and desist from Apple's legal team?