TRA chairman Gary Grant says retailers should look to other sectors for ideas and also attend the BTHA industry day.
Grant made a plea for toy retailers to seek out new ideas from both inside and outside the industry and has encouraged them to attend the BTHA's annual Industry Day.
This year it takes place on June 18th at Great Fosters Hotel in Egham, Surrey. Tickets are available from the BTHA.
The TRA chief says retailers also need to bring in new ideas from elsewhere to improve their businesses.
"I went to the Retail Week conference and there was no-one else there from the toy industry,"he said. "Why doesn't our retail sector take tips from other retailers? You're going backwards if you're not finding best practice.
"Come to the Industry Day in June. Come and hear what people are saying. And if you come away with just one new idea it will have been worth it."