Bulldog Licensing signs two deals that will see a range of Crazy Bones toys and board games hitting shelves later this year.
Re:creation has signed up to produce Gogo’s branded Phlat balls, three-inch discs that transform into balls when thrown, and Zeebees, rubber gadgets that when turned inside and dropped, leave a few seconds before they flip skywards.
Imagination Games is also joining the licensing programme with a board game and a board game in a bag.
Bulldog MD Rob Corney commented: “We are delighted to have signed two more top licensees in Re:creation and Imagination Games and they are adding to an incredibly strong licensing programme.
“In fact, we are receiving a constant stream of enquiries from potential licensees and it’s no surprise as the reaction to the brand at retail is simply phenomenal - I have literally never known anything this big before.“
Other toy licensees already on board include Halsall for wheeled toys, Hy-Pro for sports goods and MV Sports and Leisure for plush toys.