Mattel's Mr Men Show toy collection was launched at Hamleys yesterday.

Fisher-Price intorduced the range of mini soft plush, figures and  feature plush including TV driver, Somebody Needs a Tickle, Mr. Tickle.

As part of a nationwide campaign, Mr. Men Doubles, Nell was nominated as the celebrity most like Little Miss Sunshine.

Among the other stars who made the Mr. Men Doubles line-up were David Beckham who was the celebrity counterpart of Mr. Strong and Gordon Brown whose furrowed brow won him the spot of Mr. Grumpy.