The retailer has partnered with Bright Bricks who has built scenes from the retailer’s Christmas adverts in LEGO.
To celebrate the launch of its 2016 Christmas advert, John Lewis has joined forces with LEGO building firm, Bright Bricks, to recreate scenes from its adverts.
The retailer has reconstructed the last five years of its ‘festive films in miniature form’, including 2015’s Man on the Moon, 2014’s Monty the Penguin, 2013’s The Bear and the Hare, 2012’s The Journey, and of course the most recent addition of Buster the Boxer.
It took seven expert LEGO builders 116 hours to construct each of the five scenes, which boast a whopping 9,400 bricks.
Each of the scenes have been put on display in John Lewis’ Oxford Street store for visitors to enjoy.