CAMPAIGN OF THE MONTH: Beyblade

Lewis Tyler

By Lewis Tyler

March 20th 2012 at 11:27AM
CAMPAIGN OF THE MONTH: Beyblade

Find out what Hasbro has in store to build awareness for Beyblade this spring/summer.

This year will see Hasbro launch an integrated multimedia campaign in spring/summer to promote the Beyblade: Metal Masters TV series and product.

Kicking off on Nicktoons, the Metal Masters animation will run throughout spring/summer and will be supported by a new micro-site – www.nicktoons.co.uk/beyblade. Fans will be able to visit the site to read the Beyblade blog, enter competitions, pick up battle tips and play a selection of Beyblade games including the newly created Beyblade Epic Battles.

Click here for the full campaign details.