Over half of online customers use the grocer's Click & Collect service.
Peppa Pig, Fireman Sam, Doctor Who, Scooby Doo among most popular brands abroad.
Company posted a loss during Q1 2013; brands like My Little Pony enjoyed growth.
Worldwide gross sales for 'Other Girls Brands' rise 56 per cent in Q1, driven by Monster High.
Chief Executive Philip Clarke talks through the grocer's 2012/2013 financial results in this video.
"We can look ahead to the new year with confidence," says chief exec Simon Calver.
General merchandise - including toys - is growing at almost three times the rate of food.
Retailer's like-for-like sales also rise 2.1 per cent overall.
Asda also posts financial results; sales flat for 2012.
Store sales drop 8.4 per cent in Europe as company posts $10m loss for 2012.
Net earnings reach $336 million in 2012, down from $385.4 million in 2011.
Sales rise in Europe as firm reports "another great year".
It expects 2012 revenues to reach around $4.09 billion, compared to $4.29 billion in 2011.
Sales also climb slightly for the retailer during its most recent financial period.
UK sales fall but international grows; 31 stores were opened abroad during Q3.
Company sales rose after it branched into toys.
Retailer posts strong results for its financial year as store expansion continues.
Sales trickle up as grocer releases Q3 interim management statement; could pull out of US.
Supermarket enjoys 'market-beating' growth as revenue and profit climb.
Revenues reached £27 million for the six months ending September 30th.
But supplier expects to bounce back in FY2013 with sales from new toy lines.
Company ups full-year guidance following strong third quarter results.
Toy sales rise five per cent in the three months ending September 30th.
Monsuno product line highlighted by president, as firm reveals figures for third quarter.
Firm eyes revenue and earnings per share growth for the full year.