Classic Media

Entries in ‘Girls’ (69)

HERO PRODUCT: Flair, Toffee the Pony

HERO PRODUCT: Flair, Toffee the Pony

Flair's new interactive plush boasts animatronic features including movements and sound, plus traditional plush textures.

Flair ups Disney Fairies support

Flair ups Disney Fairies support

New Disney film sparks Flair Fairies campaign.

Sylvanian Families head to Vintage Goodwood

Sylvanian Families head to Vintage Goodwood

Flair is taking its Sylvanian Families brand to the Vintage Goodwood festival.

Mixed bag for Hasbro in Q2

Mixed bag for Hasbro in Q2

Revenues fall, but earnings increase during the second quarter of 2010.

Mattel reports solid Q2

Mattel reports solid Q2

Firm sees increased sales for Barbie and Hot Wheels and a strong start for Toy Story 3 line.

Spin Master heads to India

Spin Master heads to India

Zapak Games to distribute the firm's toy brands exclusively in the territory.

John Crane adds SES Creative

John Crane adds SES Creative

Firm takes on the collection of craft items, nature kits and dress-up, available to retailers from August 1st.

HERO PRODUCT: Mattel Barbie Video Girl

HERO PRODUCT: Mattel Barbie Video Girl

Barbie continues to explore new areas with a new innovative doll for the tween market.

US: Spin Master sues Crayola

US: Spin Master sues Crayola

Firm files a trademark infringement lawsuit against Crayola and its IP holding company, Crayola Properties.

Mattel launches Flashdance Barbie

Mattel launches Flashdance Barbie

New licensing partnership with Paramount sees firm launch limited edition doll.

Giochi extends Puppy in My Pocket property

Giochi extends Puppy in My Pocket property

Firm reveals a TV series based on the toy brand, which it hopes will emulate the success of boys' property, Gormiti.

COMPETITION: Win Flair girls' stock

COMPETITION: Win Flair girls' stock

Flair is offering a carton of Toffee the Pony, Fairy House and Cicciobello worth over £220 srp.

Mattel adds blog to Barbie I Can Be campaign

Mattel adds blog to Barbie I Can Be campaign

Firm teams up with government organisation to launch the blog, based on the new Computer Engineer Barbie.

Flair named Toymaster's supplier of the year 2009

Flair named Toymaster's supplier of the year 2009

Firm recognised at the annual May show as the buying group's top supplier.

Katie Price to launch toy range?

Katie Price to launch toy range?

Model reported to be in talks to design a range of equestrian toys.

Topps readies new Dr Who stickers

Topps readies new Dr Who stickers

Sticker specialist, Topps, will release its new Dr Who album and collection next month.

Fisher-Price grabs Angelina Ballerina

Fisher-Price grabs Angelina Ballerina

Hit Entertainment selects the firm as global master toy licensee for the pre-school property.

Vivid adds JLS

Vivid adds JLS

Firm to create a range of collector dolls based on the boy band for autumn/winter launch.

POP TV promo boosts Ocean in My Pocket

POP TV promo boosts Ocean in My Pocket

Corinthian is flexing its marketing muscle again, with a sponsorship promo for Ocean in My Pocket.

New Barbie DVD hits stores

New Barbie DVD hits stores

Barbie's latest DVD movie hits stores this week, backed by a cross-platform ad campaign.

Mattel unveils So in Style Barbie range

Mattel unveils So in Style Barbie range

Firm continues promotion of Barbie as a lifestyle brand with new range in Selfridges.

MGA considers share flotation

MGA considers share flotation

Reports in the US suggest MGA Entertainment is considering an IPO.

CAMPAIGN OF THE MONTH: Flair Create

CAMPAIGN OF THE MONTH: Flair Create

The Flair Create range boasts further new additions this year, backed with a spend comprising TV, PR and print...

NPD: Success for toys amid last year's economic crisis

NPD: Success for toys amid last year's economic crisis

A look back over 2009 shows a market of two halves...

Argos revitalises Chad Valley range

Argos revitalises Chad Valley range

Firm employs leading creative team to redesign the toy brand.

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