Kurio company InspirationWorks has hired Paul Joyner to oversee its technology customer base.

Joyner arrives from Sanyo Electronics where he spent over 20 years in senior sales management positions.

He will work closely with national account managers and the marketing team, and will also work on new channel development.

Paul will report to UK director & general manager, David Martin.

Martin said: "I’m delighted to have Paul on board. His experience of the technology market will be invaluable in developing the IW technology business of which Kurio is the start. Technology is the fastest growing product sector in the toy market and possibly destined to be the biggest, so we’re investing in infrastructure from the outset to deal with the demand of today’s growing consumer base.

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"We are already well en route with the next generation of Kurio tablets and accessories which will launch in 2013, but there will be other new platforms too which will be showcased in Hong Kong and Olympia in January. Paul will manage the introduction of these products to UK retail."

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