Five limited edition Moshlings are available for kids to redeem at Tesco stores.
Mega Bloks has teamed up with the Mirror Group, Tesco and Mind Candy to launch a national promotion giving away Mega Bloks Moshi Monsters toys.
Vouchers are available in the Sunday Mirror and the Daily Mirror, and in the Sunday Mail and Daily Record in Scotland. Kids can redeem the vouchers for Mega Bloks Moshlings at Tesco Extra, Superstore, Metro or Homeplus stores.
The promotion began in last Sunday’s paper on July 29th and will finish on Friday August 3rd.
Pete Fuller, Marketing Manager MEGA Brands UK, said: “This type of national promotion is key to our marketing strategy for the year and exposure during the Olympic opening weekend, when newspaper readership is peak, is absolutely ideal timing.”
Five limited edition Moshlings – Rocky, DJ Quack, Chop Chop, Hansel and Pooky – are available to collect.
Want to receive up to the minute toy industry news straight to your inbox? Click here to sign up for the free ToyNews Daily Digest and Newsflash services. You can also follow ToyNews on Twitter and Facebook.