The range, developed in conjunction with Hoho Entertainment, will launch later this year.
Cloudbabies is the creation of BAFTA award winning art director, Bridget Appleby and developed and produced for TV by Helen Howells and Oliver Ellis of Hoho Entertainment, the series of CG-animated 52 x ten-minute episodes is due to air on CBeebies in spring 2012.
Pictured left to right, with a life-size Cloudbaby, are Oliver Ellis and Helen Howells from Hoho, creator, Bridget Appleby and Vivid's Michelle Goodison.
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