US: LeapFrog links with Hasbro

US: LeapFrog links with Hasbro

Hasbro brands to be offered in LeapFrog's app centre.

The new deal will see episodes from My Little Pony Friendship is Magic, The Adventures of Chuck and Friends and Pound Puppies available in the app center.

Each video app will feature two episodes and further content will be supplied in the future. The apps will retail for between $5 and $10 and can be accessed via LeapPad Explorer and Leapster Explorer.

“In considering potential content, we sought out brands that would complement our mission to engage children of all ages,” said Jill Waller, VP at LeapFrog.

“Our teams worked together to select content that is age appropriate and will provide kids with hours of fun on our platforms.”

Mark Blecher, SVP of digital media and gaming at Hasbro, added: “We’re thrilled that kids and families have a new way to engage with the innovative programming inspired by our rich portfolio of beloved brands, such as My Little Pony Friendship is Magic.”

Advertisement