Entries in ‘August 2012’ (16)

NPD: Events help the toy market return to growth
Wednesday, 1st August 2012 at 11:07 am

NPD: Events help the toy market return to growth

Movies, summer events and sunny weather help traditional toy sales grow two per cent in May.

Counterfeit toys: How firms are fighting the fakes
Friday, 3rd August 2012 at 10:20 am

Counterfeit toys: How firms are fighting the fakes

Some £19 million worth of counterfeit toys are seized in Europe each year, with more looking like the real deal than ever before. What can be done to combat the counterfeiters?

CAMPAIGN OF THE MONTH: Mattel Fun Times
Wednesday, 8th August 2012 at 10:01 am

CAMPAIGN OF THE MONTH: Mattel Fun Times

Q4 will see the roll out of a multi-platform brand campaign to drive awareness for Mattel’s family and children’s games portfolio.

Are we in for another Furby frenzy?
Friday, 10th August 2012 at 11:36 am

Are we in for another Furby frenzy?

More than 40 million Furbies have been sold worldwide since the toy became a phenomenon in the late ‘90s, and now Hasbro’s furry friend is returning. Dominic Sacco asks if it can make the same impact this year.

Attacknids: Rise of the robots
Friday, 10th August 2012 at 12:04 pm

Attacknids: Rise of the robots

Could this battling bot be THE toy of 2012? Maker Wow Stuff has "no doubt" it will be a sell-out before Christmas. ToyNews brings you the scoop on Attacknids...

INTERVIEW: Geoff Walker, Mattel UK
Tuesday, 14th August 2012 at 11:26 am

INTERVIEW: Geoff Walker, Mattel UK

We sit down with SVP & UK general manager Geoff Walker to discuss Mattel's booming Barbie business, digital strategy, big Christmas toys and new IP…

The Good Toy Guide: Everything you need to know
Wednesday, 15th August 2012 at 11:44 am

The Good Toy Guide: Everything you need to know

Amanda Gummer of FUNdamentals explains the work involved in getting the Guide up and running and what we can expect to see next...

Talk of the Playground: Construction Toys
Thursday, 16th August 2012 at 11:47 am

Talk of the Playground: Construction Toys

Dubit takes a look at the rise of the building sets category and asks kids for their views...

INTERVIEW: Mega Brands
Friday, 17th August 2012 at 10:30 am

INTERVIEW: Mega Brands

A raft of strong licences has helped Mega Brands to achieve healthy growth figures in the first half of the year. And there’s more to come, including lines for major video game IPs World of Warcraft and Skylanders...

SECTOR GUIDE: Action Figures
Friday, 17th August 2012 at 10:36 am

SECTOR GUIDE: Action Figures

A steady stream of super hero franchises means the action figures category has been given a significant boost of late. Lewis Tyler speaks to some experts and sees what’s on offer in terms of the hottest new products...

PlayTime: Unique coverage of kids' TV stations
Friday, 17th August 2012 at 10:59 am

PlayTime: Unique coverage of kids' TV stations

This month we evaluate unique children's programme coverage on all kids TV stations during May 2012.

INTERVIEW: Hornby and the Olympics
Friday, 17th August 2012 at 11:11 am

INTERVIEW: Hornby and the Olympics

ToyNews talks to Alex Balzaretti, project manager for the London 2012 range at Hornby.

SUPPLIER PROFILE: Rainbow Designs
Thursday, 23rd August 2012 at 5:28 pm

SUPPLIER PROFILE: Rainbow Designs

Managing Director Anthony Temple speaks to ToyNews.

MYSTERY SHOPPER: Online special
Wednesday, 29th August 2012 at 10:06 am

MYSTERY SHOPPER: Online special

Mystery Shopper takes a tour of the web's online toy shops.

SECTOR GUIDE: Construction
Thursday, 30th August 2012 at 3:53 pm

SECTOR GUIDE: Construction

We take a look at the top offerings in the toy industry's fastest growing supercategory.

16 articles