Entries in ‘April 2011’ (10)

NEWS ANALYSIS: The Tomy RC2 acquisition
Wednesday, 6th April 2011 at 10:56 am

NEWS ANALYSIS: The Tomy RC2 acquisition

ToyNews' US correspondent, Lutz Muller analyses the proposed Tomy RC2 deal.

CAMPAIGN OF THE MONTH: LeapPad Explorer
Monday, 18th April 2011 at 11:32 am

CAMPAIGN OF THE MONTH: LeapPad Explorer

This summer, LeapFrog is launching its latest electronic learning platform – LeapPad Explorer, a multifunctional learning tablet device for children ages four and up. A sort of my first iPad, except you’re probably not allowed to call it that…

HERO PRODUCT: Winnie the Pooh Interactive Friend
Monday, 18th April 2011 at 12:18 pm

HERO PRODUCT: Winnie the Pooh Interactive Friend

This summer, Worlds Apart is entering the licensed nursery sector with a new Winnie the Pooh collection...

Pokémon's Black and White plans
Thursday, 21st April 2011 at 10:15 am

Pokémon's Black and White plans

Pokémon is looking forward to a strong year with a series of product launches, new TV scheduling and over 150 new pocket monsters. Katie Roberts finds out more...

REVIEW: The Gadget Show Live Professional
Tuesday, 26th April 2011 at 3:31 pm

REVIEW: The Gadget Show Live Professional

We find out what the toy industry thought of the show's first ever trade day.

NPD: Price increases kick-start 2011 growth
Tuesday, 26th April 2011 at 4:26 pm

NPD: Price increases kick-start 2011 growth

The first month of 2011 showed mixed performance for the toy market. NPD analyses the sales figures.

Jumbo's Wasgij plans
Tuesday, 26th April 2011 at 4:47 pm

Jumbo's Wasgij plans

The Wasgij range is still a priority brand in the UK and will be backed with a sampling programme and marketing campaign.

SECTOR FOCUS: The boys market
Tuesday, 26th April 2011 at 4:52 pm

SECTOR FOCUS: The boys market

As part of our focus on the boys market, BrandTrends' Philippe Guinaudeau and NPD analyse the market stats.

The Royal Wedding crashers
Wednesday, 27th April 2011 at 9:30 am

The Royal Wedding crashers

As the 'big day' approaches, we looked at whether the Royal Wedding has been a missed opportunity for the licensing business.

US OPINION: The growth of movie-based toy brands
Wednesday, 27th April 2011 at 1:10 pm

US OPINION: The growth of movie-based toy brands

2011 is looking likely to produce a healthy crop of blockbuster movies, all with strong potential in the toy sector. US correspondent, Lutz Muller, investigates further.

10 articles