Entries in ‘September 2008’ (8)

Lego does the business as weather dampens sales
Monday, 1st September 2008 at 10:24 am

Lego does the business as weather dampens sales

The weather in June was very unsettled and changeable for the time of the year with only short spells of fine weather in England and Wales, while Scotland saw above average rainfall.

World in action
Monday, 8th September 2008 at 10:00 am

World in action

The launch of the much-vaunted Monopoly Here and Now: The World Edition is one of Hasbro’s biggest and most ambitious launches ever. Here’s how it was put together….

The whole package
Wednesday, 10th September 2008 at 9:30 am

The whole package

Character Options is preparing for the launch of its new range as master toy licensee for the Postman Pat brand. As the finishing touches were being put in place for the new Special Delivery Service series, Katie Roberts visited the Cosgrove Hall studio to find out what’s on the way….

Scrabble - Mattel
Monday, 15th September 2008 at 10:19 am

Scrabble - Mattel

Mattel is marking this year's 60th anniversary of Scrabble with new products and a number of marketing initiatives, including a tour and TV campaign...

Slowdown continues, but has it reached the nadir?
Friday, 19th September 2008 at 10:49 am

Slowdown continues, but has it reached the nadir?

The number of campaigns on TV throughout the summer has continued in a downward direction. From 89 in May, 76 in June and 63 in July. The overall spend figure has obviously paralleled that trend down to £1.3m from £2.2m last month. Only 17 firms registered TV campaigns this month.

Odds on favourites
Monday, 22nd September 2008 at 10:22 am

Odds on favourites

Warner Bros UK office must be a pretty fantastic place to work this summer. After the success of Batman: The Dark Knight, the firm is definitely on a high. Samantha Loveday met with general manager of WBCP UK, David Binnie, who was keen to point out there's more to come...

The Price is right
Friday, 26th September 2008 at 9:53 am

The Price is right

Alongside Barbie and Hot Wheels, Fisher-Price is one of Mattel’s flagship brands. As such, ToyNews has been talking to the toy firm to find out about its plans for the range, TV advertising and key products.

Year of the dog
Monday, 29th September 2008 at 9:47 am

Year of the dog

Well, really you could say that every one of the past 39 years has been the year of the dog and Scooby-Doo's popularity is showing no signs of waning any time soon. Samantha Loveday takes a look at the past present and future of Warner Bros' Great Dane.

8 articles