The Yu-Gi-Oh is currently seeing a resurgence in the market since new monsters and gaming concepts were introduced to all products in August…..
The award winning iTeddy hit the market in 2007, after its creator Imran Hakim was given £140,000 of investment from Dragon's Den's Peter Jones and Theo Paphitis. iTeddy is now distributed in 45 countries by Vivid, which is backing it with a hefty campaign...
Magic Box’s GoGo’s Crazy Bones has been one of the collectable success stories of the year, but where did it come from and how long is it likely to continue being the talk of the playground? Ronnie Dungan spoke to director, Ben Harper, about dem Bones…
Leapfrog’s key new product launches for autumn 2008 – Tag and Leapster 2 – have been supported with a vibrant mix of TV, online and several PR partnerships with target group organisations…
Tough times for the industry and a cramped trade event schedule mean that this year’s ExCeL Toy Fair has had to make a number of changes. But what is it that people are looking for from the show this year? Ronnie Dungan canvasses some opinion…
We find out more about Jo Birkin's new role at Canenco and her life back in the toy industry...
According to the British Retail Consortium, conditions are tough for consumers and retailers at the moment and predictions are for a challenging 2009. Ronnie Dungan reports...
We take a look at what the toy suppliers will be exhibiting at 2009's Spring Fair...
A treat for all you TV ad spend lovers this month. A chance to look at the full year’s worth of figures to see who comes out top over the course of 12 months.
Russimco is carving a niche for itself in the science and educational market – in particular with its range of Ecotronic battery-free wind-up electronic toys. Ronnie Dungan fired some questions at director Sim Oram to find out more…
A resurgent Meccano launches its latest electronic construction innovation – the Spykee Mini Vox – next month…